Search Engine Optimization


Search Engine Optimization (SEO) is one of those terms you may or may not have ever heard before but it is without a doubt one of the most important aspects of building your web presence. When starting with a brand new website, you can expect to wait up to 6 months before seeing your site do very well in google search results and depending on how competitive your niche is, you may never see good results from your website without Search engine optimization. The days of “build it and they will come” are over. If you’re not optimizing your website to its fullest potential, your competitors are.

We have experienced SEO professionals in-house that get real results by using proven techniques.  Below are proven client results.


SEO Case Study #1:

Challenge: has been an authority on Morgantown related searches for over ten years. In that time, we’ve built two award-winning websites that have continued to see an increase in traffic. While the site had a large number of daily visits, traffic became stagnant.


By utilizing the search console, we were able to determine which pages had the potential for more growth and started analyzing those keywords and pages. By monitoring and testing, we were able to organize title tags, meta descriptions and overall content on the page and begin implementing throughout the site.


A year after optimizing this one page, it’s organic visits have increased over 750% from 127 per month to 1080. This is just one page. We optimized about 15 others with similar results.



SEO Case Study #2:



Canaan Valley Cabins came to us with a relatively new site,, which was not performing well in search engine results. The site was currently in the “sandbox” with Google™. The “sandbox” is a term used to define what Google™ does to keep your site from ranking to its fullest potential for a few months to determine if your site is spammy.


We immediately started to focus on Technical and On-Page SEO. We cleared any technical issues and began to develop more content that included keywords the client wanted to rank for in search engine results. Once completed, we moved to the link building phase.


Within two months, organic visits increased 67.95% and pageviews increased by 87.21% and continues to grow.


SEO Case Study #3:



Prior to launching, we optimized all links and content that were on the site. To maintain an increase in traffic, we needed to implement a strategy that would allow us to create fresh, new content.


By monitoring keywords each month in the search console, we were able to develop a monthly content calendar highlighting content to answer the search inquires. We used both short tail and long tail keywords to develop specific blogs about the client’s products and solutions.


After posting the first five blog posts, the organic visitors per month increased from 600 to 1,000.





Does Your Website Need SEO?

We understand that it can be frustrating when you can’t seem to get any results from your website. We also understand that every website is different and a strategy developed to achieve website objectives is key. By creating a strategy that includes Technical, On-Page and Off-Page SEO, designed specifically to your website, we look forward to the challenge of getting first page search engine results.

Get in touch with us with the form below and let us know what troubles you’re having. We’d love to help.

In six months, will you be wishing that you hired BTA . . . or be glad that you did?

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  • Contact Sarah Rogers

    Sarah Rogers