BTA Celebrates 36 Years

If you are not willing to learn, no one can help you. If you are determined to learn, no one can stop you.” – Zig Ziglar

The lure of marketing is simple: we’re put in a position to learn something new every day.

The agency works in several different industries because we are curious by nature. Every client is a chance to learn something new, an adventure for the taking. It’s what makes this business so darn fascinating.

Over the last 36 years, we’ve worked with a famous fried chicken franchise, 21 Chevrolet dealers, banks, law firms, and hospitals. We’ve been in operating rooms, coal mines, and hot air balloons. We’ve filmed fashion models, friction welding, bull dogs, and pro-am golf tournaments.

It’s the variety, the unexpected, and the chance to step out of our comfort zone that keeps us curious . . . and wanting more.

And, as Maya Angelou said, “I’ve learned that I still have lot to learn.”

Here are the seven guiding principles we’ve honed over the last three-dozen years:

Do What’s Right

Perform Beyond Expectations

Encourage and Celebrate

Be Accountable and Transparent

Continuously Improve and Innovate

Play to Win.

And more than anything, Stay Curious and Never Stop Learning.

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