As we observe International Women’s Day, it’s important to recognize the extraordinary women who make a difference every day. This day serves as a reminder of the progress we’ve made and the ongoing work that remains to create more equitable workplaces for all.
At BlaineTurner Advertising (BTA), we are incredibly fortunate to work alongside women whose leadership, passion, and authenticity shape our agency and drive us forward.
As Brené Brown says, “Who we are is how we lead.” This quote perfectly reflects the women at BTA. Leadership isn’t just about titles or the work we produce; it’s about showing up with integrity, building relationships grounded in trust, and leading by example. The women at BTA do just that every single day.
Sarah Rogers, our President & CEO, is an exceptional leader whose unwavering commitment to fostering an inclusive, innovative workplace has been integral in guiding BTA toward its current success. Her leadership inspires not only our team but the entire industry. Sarah’s dedication to excellence, transparency, and client service sets the tone for everything we do at BTA.
Syd Webb is a perfect example of leadership rooted in authenticity. With a strategic mindset, Syd drives collaboration and creates an environment where we are all encouraged to think critically, challenge assumptions, and push for innovation. Her leadership fosters growth and creativity across all teams.
Becky Hutchinson brings a level of attention to detail that sets a standard of excellence for our agency. Her unwavering commitment to delivering the best results ensures our clients feel supported and understood every step of the way. It’s through Becky’s leadership that we continually meet and exceed expectations.
Courtney Bearer’s forward-thinking strategies in the digital space continue to push the boundaries of what’s possible. She leads with curiosity, constantly exploring new trends and opportunities to help BTA stay ahead of the curve. Courtney exemplifies the leadership that thrives in today’s fast-paced digital world.
These women are not only talented—they show us that leadership is about being authentic, staying true to who you are, and bringing that authenticity into everything you do. They set the tone for a workplace where integrity, creativity, and innovation thrive. Their leadership reminds us all that when we lead with purpose and care, we inspire others to do the same.
I’d be remiss not to mention the immense impact of Ginna Royce, our founder, whose vision, dedication to client service, and focus on building lasting relationships laid the foundation for everything we’ve built at BTA. Ginna’s leadership continues to inspire all of us, and it’s because of her vision that we have the strong, enduring culture we value today.
I also want to acknowledge the many women clients we are privileged to work with. Their leadership in their respective industries drives us to bring our best to the table. We are grateful for their trust and the partnerships we continue to build together.
On this International Women’s Day, let’s celebrate the women who lead with purpose and passion, making a real impact on their teams and industries. I am proud to work alongside women like Sarah, Syd, Becky, Courtney, and Ginna, whose dedication and influence inspire us every day to show up and lead. But it’s not just these five; I’m constantly motivated and pushed to be better by the countless women in my personal and professional life—women who challenge me, support me, and encourage me to grow. Their strength and resilience make me strive for excellence, and I am deeply grateful for their influence.
Here’s to all the women who continue to create workplaces where everyone can thrive.
— Stephen Rogers, Vice President, BlaineTurner Advertising